Samsung Unveils Innovative Devices at the Pahiyas Festival 2010
Samsung recently launched their newest innovative devices to lead the digital imaging evolution during the Pahiyas Festival.
I got the chance to try out two of their products – the SMX-C20 Digital Camcorder and the ST550 Digital Camera. The festive colors and fantbulous designs of the houses in Lucban, Quezon were easy to catch using the SMX C20 camcorder (for the videos) and the ST550 (for the photos).

SMX C20 Camcorder
I have to admit though that I really wanted to try out their other products (specially the NX10 – a next generation camera), but they only had three units during the event. Then again, there’s always a next time, right?
The Pahiyas Festival at Lucban was the perfect place not only to eat free food, but also to appreciate a Filipino tradition. You cannot go to Pahiyas and not take photos and videos, becuase trust me, you would definitely want to capture priceless moments. These memories are best saved not only in your mind and heart but also in the memory cards of your digital imaging gadgets!
Samsung Electronics Phils Corp (SEPCO) made that possible for me and other bloggers as they unveiled their latest line-up of cameras and camcorders which are designed to meet the consumers’meed for high quality digital imaging and easy photo management. One of the good things I appreciate about Samsung is that they have the consumers’ needs in mind when they develop new products. They focus on enhancing usability with technology advancements that help the consumer take and manage photos better. And all these while improving sharing and connectivity features.
Here are some of the latest innovative products they launched:
Samsung’s latest range of digital imaging products launched locally includes:
NX10
The NX10 combines the high image quality of a DSLR with the excellent portability of a compact. It is complemented by a total of eight lenses, each specifically designed to ensure that users get the most out of their photography experience.
They include the Compact Zoom Lens, the Wide Lens and the Pancake Lens, all of which give users a high level of optical performance without the bulk of other lenses on the market; the Tele Zoom Lens, the Macro Lens and two types of Standard Zoom Lenses which feature intuitive technology and are optimized for professional results by delivering the ultimate in performance; and the Super Zoom Lens which offers all-round quality and durability. All eight lenses will be available by the end of the year.
The NX10 received the 2010 Innovative Digital Product Award from the Digital Imaging Marketing Association (DIMA), given at the annual PMA (Photo Marketing Association) show in Anaheim, California to products which utilize new technologies and / or applications that make the product either distinct or the first of its kind.
A stylish, 14.2 mega-pixel digital camera, the ST5000 is fully loaded with an array of impressive features to meet the needs of consumers looking for a great all-in-one camera. The model is the first consumer electronic product ever to be manufactured using hydro-forming technology, which produces smoother silhouettes, seamless bonding, and higher quality surfaces.
The camera features Samsung’s Smart Auto 2.0 scene recognition technology which automatically recognizes the user’s current shooting environment and selects the most appropriate settings. It also houses Samsung’s Smart Gesture touch screen user interface, which enables users to access key features with either a simple tilt or a hand gesture. Smart Gesture also offers useful auto-focusing options such as object tracking and one-touch auto focusing.
The ST5000 is available this April at recommended retail prices of Php 19,990.
PL151 / PL101
The 12.4 megapixel PL151 and 12.2 megapixel PL101 cameras offer a variety of updated features that makes it easier for users to capture their most precious memories with family and friends. Users can now use the 1.5-inch front LCD to frame video in addition to digital stills. With the PL151, users can also enjoy 720p HD video recording at 30 frames per second (fps).
Both models have a Couple Shot feature which automatically snaps a picture when the subjects in the frame tilt their heads towards each other. Also installed in the camera is Samsung’s popular Smile Shot feature, which automatically takes a photo when a smile is detected. The cameras also incorporate a Child Mode which plays a musical tune to better help capture a child’s attention in order to snap the perfect picture.
The PL151 is another 2010 Innovative Digital Product Award winner.
The PL151 and PL101 retails at Php 13,990 and Php 9,990 respectively.
Visit the Samsung Philippines website at http://www.samsung.com/ph






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